Shana Bresnahan – Cultivate Course

Cultivate Course By Shana Bresnahan: Your Roadmap to a Thriving, Profitable Online Community

Are you ready to transform your online community into a place that drives progress, boosts retention, and increases revenue—without overwhelm? The Cultivate Course By Shana Bresnahan is designed to help you build a thriving community for your course, membership, or coaching program, empowering both you and your team to lead with clarity and confidence.

The Need for a Strategic Online Community

Building and maintaining a flourishing online community can feel daunting. Between juggling marketing tasks, program development, and day-to-day community engagement, many online entrepreneurs reach a breaking point. They find themselves:

• Spending all day putting out fires instead of growing their business.
• Feeling overwhelmed as they try to keep members engaged.
• Struggling to balance community management with scaling their offers.

Without a clear strategy or a solid framework, the community you once dreamed of can quickly become a source of stress. That’s exactly why the Cultivate Course By Shana Bresnahan exists—to offer a proven roadmap for strategic community cultivation that fosters member progress, engagement, and loyalty.

Who is Shana Bresnahan?

For over a decade, Shana Bresnahan has helped national brands and top online entrepreneurs develop thriving online communities. Her journey includes:

• Starting and leading multiple online and in-person communities of her own.
• Developing frameworks to manage day-to-day challenges, from conflict resolution to member activation.
• Scaling communities to thousands of engaged members while maintaining high retention rates.

Shana has distilled her wealth of experience into a streamlined, practical system—the Community Cultivated™ Framework—so you can replicate her success without feeling drained or overcommitted.

The Community Cultivated™ Framework

The Community Cultivated™ Framework lies at the heart of the Cultivate Course By Shana Bresnahan. It’s built on four key elements that combine strategic thinking with practical steps. These elements are proven to:

• Increase member engagement and satisfaction.
• Extend retention so members stay longer and get more value.
• Boost profitability through positive word-of-mouth, reduced refunds, and enhanced upsells.

When you follow this framework, you’ll discover exactly how to equip your team to move from simply reacting to community issues to proactively leading and shaping your community’s culture.

Real Results: Success Stories and Testimonials

Kara Loewentheil, The Clutch

“Before working with Shana, our average retention rate was 88%. After implementing her strategies, our average retention rate is now 92%, and we’ve increased the lifetime value of each member by 50%. Shana knows how to create and maintain community, and she teaches your team not just what to do, but how to think about their roles.”

Becky A. Davis, Bosspreneur AcceleratHER Academy

“I up-leveled my community after going through Shana’s program. I now have a community manager, I learned how to prepare and train her, and we created our community language. Since working with Shana, our retention has increased and our community engagement and interaction have doubled.”

These testimonials underscore the impact that structured community-building can have on your overall business growth and profit margins.

Inside the Cultivate Course By Shana Bresnahan

The Cultivate Course By Shana Bresnahan is a multi-module program that equips you (and your community leaders) to systematically create a safe, engaged, and profitable community environment. Each module focuses on a crucial aspect of community cultivation, complete with actionable steps and real-world examples.

Module 0: Community Reimagined

• Foundational Insights: Explore the three hidden foundations that set the stage for a thriving online community.
• Psychological Needs: Learn the three psychological triggers that make your community irresistible.
• Phases of Growth: Understand the six phases of member growth—why reaching the final phase isn’t always your ultimate goal.

Module 1: Become a Community Cultivator

• The Four Key Elements: Dive deeper into Shana’s signature Community Cultivated™ framework.
• Strategic Foundations: Discover how a thriving community anchors retention and ascension in your programs.
• Culture of Progress: Learn how to foster a culture that keeps members engaged for years.

Module 2: Create a Safe Space

• Building Trust: Examine the essentials of safety and how it impacts member interaction.
• Platform Selection: Decide on the best space for your community—whether Facebook or a private platform—and optimize it for engagement.
• Protecting Culture: Implement guidelines that cultivate the right environment while filtering out negativity.

Module 3: Craft Your Onboarding

• Fast-Track Engagement: Design an onboarding process that acclimates members quickly and effectively.
• Return on Investment: Understand how strategic onboarding boosts retention, reducing refund rates and churn.
• Step-by-Step Guide: Implement proven onboarding workflows that can be adapted for any platform.

Module 4: Master Outgoing Communication

• Effective Messaging: Gain insights into crafting posts and announcements that spark member action.
• Communication Plan: Develop a clear, repeatable plan so your community knows exactly what to expect—and when.
• Drive Member Behavior: Use strategic messaging to shape how your members show up and participate.

Module 5: Moderate Like a Boss

• Streamlined Moderation: Reduce overwhelm by applying the three goals of successful moderation.
• Conflict Resolution: Navigate challenging situations confidently without damaging member trust.
• Scalable Systems: Create processes that allow you and your team to step away without fear of issues spiraling.

Module 6: Engage with Intention

• Meaningful Conversations: Spark discussions that lead to genuine connections and member progress.
• Intentional Frameworks: Use proven strategies that highlight member wins and encourage them to become brand advocates.
• Daily Action Plan: Learn the routine tasks that keep your community thriving day in and day out.

Cultivate Bonuses

To make your experience even more impactful, The Cultivate Course By Shana Bresnahan includes four valuable bonuses:

1. Actionable Workbook

   • Turn knowledge into action with planning worksheets and real-time exercises.

2. Tools & Templates Vault

   • Access Shana’s favorite tools, ready-to-use templates, and resources to simplify execution.

3. Story Masters

   • Masterclass and templates to collect, organize, and share member success stories—fueling engagement and retention.

4. Measuring Success Toolkit

   • Streamline your data collection and reporting for clear insights into what’s working and where to optimize.

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