Master Ethical Influence with Robert Cialdini’s Practitioner Program

Discover What You’ve Been Missing in Ethical Influence

Are you ready to elevate your persuasive abilities and achieve unprecedented success? If you’ve read “Influence” or “Pre-Suasion” by Dr. Robert Cialdini, you’re already on the right path. Now, it’s time to convert that knowledge into real-life persuasive actions with the Ethical Influence Practitioner Program. This program uncovers the hidden gems of influence that will boost your success to new heights.

Unlock the Secret Process

Learn how to think from the problem to a set of principles, and through these principles to a set of solutions. This secret process is your roadmap to effective persuasion.

Gain Exclusive Information on Activators and Amplifiers

Discover crucial activators and amplifiers that are essential in enhancing your persuasive efforts. This exclusive information is key to mastering ethical influence.

Engage in Science-Based Exercises

Participate in exercises grounded in science that help you get the most out of the persuasion principles. These practical activities ensure you can apply what you learn.

Recognize the Moments of Power

Identify when others are most receptive to your message. Knowing these moments of power amplifies your ability to influence ethically and effectively.

Access New Scientific Conclusions and Real-Life Examples

Stay ahead with the latest scientific findings and real-life examples that reinforce your understanding and application of ethical influence.

What is the Robert Cialdini’s Ethical Influence Practitioner Program?

The Robert Cialdini – Ethical Influence Practitioner Program is an online course that teaches you how to persuade people in a good and fair way. It is based on the ideas of Dr. Robert Cialdini, an expert on how to get people to agree with requests. The course covers seven main ideas or principles that help you understand how to influence others positively without being manipulative.

These principles include:

1. Reciprocity: If you do something nice for someone, they are likely to return the favor.
2. Commitment/Consistency: People like to stick to their word.
3. Authority: People tend to follow the lead of experts.
4. Social Proof: People often do what they see others doing.
5. Scarcity: Items or opportunities seem more valuable when they are less available.
6. Liking: People are more likely to be persuaded by someone they like.
7. Unity: People are influenced by those who are similar to them.

The course has a lot of practical activities that help you apply what you learn right away. It teaches you to avoid common mistakes and maintain your honesty while trying to persuade others.

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What You Can Expect from the Ethical Influence Practitioner Program

Based on decades of world-class research and practical application, this program is designed to be an efficient and positive learning experience.

• 100+ Short Instructional Videos with Dr. Cialdini: Learn directly from the master of influence through concise and impactful videos.
• Dozens of Real-Life Business Examples: Understand how to apply persuasion principles in real-world scenarios.
• Opportunity to Work on Your Personal Influence Challenges: Apply what you learn to your own situations for immediate results.

Elevate Your Influence Through Self-Paced Learning

Module 1: Introduction to Ethical Influence

Solidify your foundation in persuasion. Research from LinkedIn shows that persuasion is among the top 5 in-demand power skills in today’s professional workplace. This module provides critical insights into the science of persuasion, setting you on the path to becoming an expert in ethical influence.

Module 2: Mastering Processes and Ethics in Persuasion

Become efficient, effective, and ethical in your persuasive efforts. Understanding the seven Principles of Persuasion will help you achieve better results. This module teaches you how to apply them according to science-based processes, emphasizing ethical applications.

Module 3: Harnessing the Power of Contrast

Discover why it’s what you do before you do what you do that counts. Learn about the contrast phenomenon and how to use it as an amplifier for each of the seven persuasion principles.

Module 4: The Principle of Reciprocity

We say yes to people we owe. Gain a thorough understanding of the science behind reciprocity and its practical applications. Learn how to activate and amplify this principle for maximum impact.

Module 5: The Principle of Liking

We say yes to people we like. Explore novel and nuanced ways to use the principle of liking in negotiations and other persuasive contexts. Install these strategies into your personal action plan for immediate results.

Module 6: The Principle of Unity

We say yes to people who are “of us.” Join the elite group who understands and applies this newer principle. Harness the feeling of “we-ness” to gain assent from others.

Module 7: The Principle of Social Proof

We say yes if those around us and like us do too. Learn to leverage social proof both online and offline. Avoid common mistakes and enhance your persuasive effectiveness.

Module 8: The Principle of Authority

We say yes if trustworthy experts recommend it. Understand how to ethically use authority to boost your persuasive power. Learn why displaying your credentials can significantly add to your influence.

Module 9: The Principle of Consistency

We say yes to requests consistent with what we’ve already said or done. Discover how to activate and amplify this drive smoothly in your everyday persuasive appeals.

Module 10: The Principle of Scarcity

We say yes to opportunities that are limited in availability. Learn how scarcity can lead to incredible results and how to apply this principle ethically.

Module 11: Ethics Revisited in Ethical Influence

Revisit one of the most important topics: applying persuasion ethically. Always strive to use these powerful principles in ways that are true and beneficial for all concerned.

What You’ll Learn in Our Live Sessions

Session 1: Crack the Code of Human Decision Making

Understand the importance of human decision-making as the key to influencing outcomes. Explore foundational theories like Kahneman’s System 1 and System 2, and learn how to apply them effectively.

Session 2: Unleash Desire with Contrast to Magnify Your Offer’s Appeal

Gain insights into the power of contrast in persuasion. Learn how framing and context influence perceptions and decisions.

Session 3: Double-Win Strategy Using the Power of Reciprocity

Explore how the principle of reciprocity impacts decision-making. Learn practical ways to ethically use this principle to increase persuasiveness and personal happiness.

Session 4: Transform Likeability into Lasting Connections

Discover how to leverage likeability to build lasting connections and influence decisions. Enhance your ability to connect on a deeper level.

Session 5: Revolutionary Marketing for Enhanced Customer Loyalty

Learn about the principle of unity and how creating a sense of “we-ness” profoundly influences attitudes and behaviors. Apply this to foster customer loyalty.

Session 6: Your Gateway to Overcoming Uncertainty

Understand the principle of social proof and how people base actions on what others do. Learn to ethically utilize this in business and personal scenarios.

Session 7: Leveraging Neuroscience to Become the Most Powerful Sender

Delve into the principle of authority and its influence on persuasion. Learn how to enhance your persuasive abilities through proper use of authority.

Session 8: Know Three Types of Yeses and How to Get the Right One

Explore the principle of consistency. Learn how securing small commitments leads to larger ones and how to recognize different types of ‘yes’ responses.

Session 9: Master a Driving Force for Immediate Action

Understand the principle of scarcity and how FOMO influences behavior. Learn to ethically leverage scarcity to enhance persuasion.

Session 10: Unleash Superpowers by Combining Persuasion Principles

Combine multiple persuasion principles to amplify your influence. Learn strategies to become a more influential communicator in all areas of life.

Session 11: Use the Right Principle at the Right Time

Discover the keys to success by understanding when and how to apply the right persuasion principle. Explore Dr. Gregory Neidert’s Core Motives Model for selecting the most effective principle.

Session 12: The Ultimate Collaboration Tool

Revolutionize your approach to collaboration with a proven influence process. Enhance your ability to work effectively with others.

What You Will Master in Ethical Influence

By completing this program, you’ll be able to apply the science of ethical persuasion efficiently and effectively, dramatically improving your success rate.

• Deep Understanding of the Science of Persuasion: Grasp the underlying psychology that drives decision-making.
• Insider Knowledge on the Principles of Persuasion: Learn from the experts and gain insights not available elsewhere.
• Proven Processes, Activators, and Amplifiers: Apply strategies that have been tested and proven to work.

How You Will Benefit from Mastering Ethical Influence

Learn to use the right principle at exactly the right moment, enhancing your efforts in sales, marketing, leadership, and more.

• Become More Successful as a Professional: Achieve your career goals with enhanced persuasive skills.
• Become Happier as a Person: Use ethical influence to improve personal relationships and satisfaction.

“Apply these powerful principles in business as in life so that you never feel helpless again!”

Work on Your Own Influence Challenges

During this program, you’ll work on personal cases, enabling you to find solutions to your own persuasion challenges immediately.

• Learn a Repeatable Process: Apply the influence strategies to any challenge you face.
• Directly Apply Your New Insights: See immediate results by putting theory into practice.
• Achieve Immediate Results: Experience the benefits of ethical influence right away.

“I must admit, I was skeptical at first, but I really began to understand how to use the principles on Day 2. After the session using the principles on our own influence situation, I was a believer and an influencer.”

— Greg Eichhorn, Associate Vice President, Quinnipiac University

Praised by Harvard Business Review

Harvard Business Review named “Harnessing the Science of Persuasion” by Dr. Cialdini as one of the 30 most influential and innovative articles from the first hundred years of the prestigious magazine.

Who Will Benefit from the Ethical Influence Practitioner Program

This program is ideal for anyone looking to persuade more successfully. Whether you aim to close more deals, become a better leader, or increase online conversions, this is your blueprint for success.

• C-Level Decision Makers
• Business Consultants
• Financial Experts
• Managers and Leaders
• Marketing Professionals
• Sales Professionals
• HR Professionals
• Online Professionals
• Coaches and Consultants
• Communication Professionals
• Negotiation Experts

Learn from World-Renowned Experts in Ethical Influence

Dr. Robert Cialdini

Known globally as the foundational expert in the science of influence and its ethical application, Dr. Cialdini’s seven Principles of Persuasion are a cornerstone for anyone serious about increasing their influence.

Dr. Gregory Neidert

A board member of the Cialdini Institute, Dr. Neidert has conducted extensive research with Dr. Cialdini. He developed the Core Motives Model of Social Influence, indispensable for understanding how to apply the persuasion principles effectively.

Bas Wouters, CMCT, CPT, CEC

Co-founder and CEO of the Cialdini Institute, Bas Wouters is a world-class expert in persuasion and behavior design. His bestselling book “Online Influence” combines Dr. Cialdini’s work with other renowned behavior experts.

What make the Ethical Influence Program different?

The Ethical Influence Practitioner Program is special because it teaches you how to persuade people in a good and honest way. Here’s what makes it different:

1. Focus on Being Ethical: This program puts a big emphasis on using persuasion in a way that is right and fair. It teaches you to influence others without tricking them, which helps build trust and lasting relationships​
2. Lots of Learning Options: You can learn through online modules, live sessions, and one-on-one coaching. This makes it easy to fit the learning into your schedule and helps you use what you learn in real-life situations​.
3. Supported by Experts: Many successful business leaders recommend this program because it works well in different job areas like sales, leadership, and marketing. This shows the program is trusted and valuable​.
4. Official Certificate: When you finish the program, you get a certificate signed by Dr. Cialdini. This certificate is recognized around the world and shows you know how to use persuasion ethically and effectively​

This program is great for anyone who wants to get better at influencing others while making sure to keep their methods honest and respectful.

Who Should Enroll in the Ethical Influence Practitioner Program?

The Robert Cialdini Ethical Influence Practitioner Program is ideal for a diverse range of individuals seeking to enhance their persuasive abilities ethically:

• Marketing Professionals: To create compelling and ethical marketing campaigns.
• Sales Executives: To improve sales techniques and client relationships.
• Leaders and Managers: To influence and lead teams effectively.
• Entrepreneurs: To build and grow businesses through ethical persuasion.
• Public Speakers and Coaches: To engage and inspire audiences.
• HR Professionals: To manage and influence organizational behavior.

Conclusion: Transform Your Influence Skills Today

Don’t miss this opportunity to master ethical influence with Robert Cialdini’s Practitioner Program. Equip yourself with insider knowledge, proven strategies, and practical solutions to become a more effective persuader. Elevate your professional success and personal happiness by harnessing the power of ethical influence. Enroll now and take the first step towards transforming your ability to influence ethically and effectively.

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