Rob Cubbon – Create A Custom Responsive WordPress Website For A Client: Complete Developer Training Course

Master Professional WordPress Development with Genesis Framework Integration

Learn to build custom responsive WordPress websites that exceed client expectations with Rob Cubbon’s comprehensive, project-based training course. This hands-on program teaches you to create professional WordPress websites using the Genesis theme framework, delivering portfolio-ready sites with advanced customization capabilities and proven client workflows.

Course Overview: Transform Your WordPress Development Skills

Create custom responsive WordPress websites from initial setup through client delivery using industry-standard tools and methodologies. This course focuses on WordPress website development for clients, covering essential skills including Genesis child theme customization, responsive design implementation, and professional project management techniques that command premium pricing.

Key Learning Outcomes

• Custom WordPress website creation with advanced Genesis framework integration
• Responsive web design mastery using CSS media queries and mobile-first approaches
• Client-ready WordPress development workflows and delivery processes
• Professional website customization techniques beyond basic theme modification

Comprehensive Curriculum: Step-by-Step WordPress Mastery

Module 1: WordPress Foundation & Professional Setup

• WordPress installation and configuration using manual and automated methods
• Hosting environment optimization for client websites
• Under-construction page creation for professional development workflows
• WordPress security best practices and maintenance protocols

Module 2: Genesis Framework Mastery

• Genesis theme framework integration and configuration
• Child theme development for safe, maintainable customizations
• Genesis-specific features and SEO advantages
• Theme customization strategies that preserve update compatibility

Module 3: Advanced Design Implementation

• Custom WordPress branding with logo integration and navigation design
• Responsive navigation systems with dropdown functionality
• Blog architecture optimization with category and archive organization
• Widget and sidebar customization for enhanced user experience

Module 4: Responsive Design Excellence

• Mobile-first responsive design principles and implementation
• CSS media queries mastery for cross-device compatibility
• Responsive image optimization and retina display support
• Performance optimization for fast-loading client websites

Module 5: Advanced Functionality Development

• Contact form integration and lead capture systems
• Email subscription setup with sidebar opt-in incentives
• Slider implementation with custom overlay text and CTAs
• Schema markup integration for enhanced search visibility

Module 6: Client Delivery & Business Applications

• Professional project handoff procedures and documentation
• Client training materials and website maintenance guidance
• Pricing strategies for custom WordPress development projects
• Portfolio development and client acquisition techniques

Technical Stack & Professional Tools

Primary Technologies

• WordPress CMS: Industry-standard content management system
• Genesis Framework: Premium theme framework for SEO-optimized, maintainable websites
• HTML5 & CSS3: Modern web standards for clean, semantic markup
• PHP Customization: Server-side functionality and theme modifications

Development Methodologies

• Child theme architecture for safe customizations
• Responsive design principles ensuring cross-device compatibility
• SEO-friendly development with built-in optimization features
• Performance optimization techniques for fast-loading websites

Target Audience: Who Benefits Most From This Training

Freelance Web Developers

Perfect for freelancers seeking a reliable WordPress development blueprint for consistent client deliverables and professional project workflows.

Web Design Agencies

Ideal for agencies needing standardized WordPress development processes that ensure quality, maintainability, and client satisfaction across multiple projects.

Aspiring WordPress Developers

Excellent for beginners with basic HTML, CSS, and WordPress knowledge who want comprehensive, guided instruction in professional website development.

Career Changers

Valuable for professionals transitioning into web development careers who need practical, marketable skills and proven business methodologies.

Business Value & Revenue Potential

Professional Pricing Strategies

Learn to price WordPress development projects confidently using included scope templates, project checklists, and deliverable frameworks that justify premium fees ranging from $2,000-$10,000+ depending on project complexity.

Repeatable Business Processes

Develop standardized client workflows that reduce revision cycles, improve project efficiency, and enable scalable business growth through systematized service delivery.

Portfolio Development

Create professional portfolio pieces that demonstrate technical expertise, design capabilities, and client-focused project management skills essential for business development.

Rob Cubbon: Instructor Expertise & Authority

Rob Cubbon brings over a decade of professional WordPress development experience, having successfully delivered hundreds of client websites and trained thousands of students worldwide. His proven methodologies have helped students establish profitable web design businesses while mastering advanced WordPress development techniques.

Instructor Credentials

• Expert WordPress developer with extensive client portfolio
• Genesis framework specialist with deep technical knowledge
• Successful entrepreneur in web design services industry
• Experienced educator with proven student success record

Course Deliverables & Practical Outcomes

Technical Skills Mastery

• Complete responsive WordPress website built to professional specifications
• Advanced Genesis customization capabilities beyond basic theme usage
• Cross-device compatibility expertise using modern responsive design techniques
• SEO-optimized development practices for improved search visibility

Business Development Assets

• Client project workflow templates and checklists for consistent delivery
• Pricing confidence through understanding of project scope and value delivery
• Professional presentation materials for client proposals and project handoffs
• Maintenance protocols for ongoing client relationships and recurring revenue

Why Choose This WordPress Development Course

Project-Based Learning Approach

Unlike fragmented tutorials, this course provides comprehensive, end-to-end website development experience that mirrors real client projects and professional workflows.

Industry-Standard Tools & Techniques

Focus on proven technologies and methodologies used by successful web development professionals, ensuring relevant, marketable skills.

Client-Centric Development Process

Emphasis on client expectations and professional delivery standards that differentiate your services in competitive markets.

Scalable Business Foundation

Learn repeatable processes and pricing strategies that enable business growth and consistent profitability in WordPress development services.

Conclusion: Master Professional WordPress Development with Proven Success Methods

Rob Cubbon’s Custom Responsive WordPress Website Course delivers comprehensive training in professional website development using the Genesis framework and modern responsive design techniques. This course differentiates itself through project-based learning, client-focused workflows, and proven business methodologies that enable students to create premium WordPress websites while building profitable development businesses.

The combination of technical expertise, business acumen, and instructor authority makes this training invaluable for anyone serious about professional WordPress development careers or freelance web design success. With repeatable processes, confidence-building projects, and industry-standard techniques, students gain both the skills and business knowledge necessary for sustained success in competitive web development markets.