Transform Your Design Business: What You’ll Achieve

Working with Meredith Cancilla helps designers achieve:

• Greater creative fulfillment through exciting brand and web design projects
• Increased income that allows you to outsource tasks that don’t bring you joy
• Creative control over projects you’re proud to showcase in your portfolio
• More time freedom for midday walks, extended vacations, and family priorities

Proven Results: Success Stories from Dream Big Designer Students

“Before DBD, I was at a full-time design job and super unhappy. After spending hours commuting to my 9-5 job, I quit. I started taking on freelance work but had no idea how to price anything—I think I charged $300 for a logo! I didn’t understand the process of getting a client, serving them, and creating an offboarding process. Now I’ve raised my rates and am confident knowing the price represents the value of the work. I raised my rates, and I booked my first three clients—all within the first couple weeks of the course!”

—Stephanie Hinson, Brand + Graphic Designer

Expert Guidance from a Multi-Six-Figure Agency Owner

Meredith Cancilla built her successful design agency through years of professional experience:

• Extensive agency background working with name-brand clients
• Strategic business development expertise specific to creative services
• Proven systems and templates that have generated multi-six-figure annual revenue

Unlike most design business coaches who focus solely on hitting arbitrary income goals, Meredith emphasizes sustainable growth and lifestyle design. Her approach creates an ecosystem where software, team members, and client processes work harmoniously to build long-term financial security.

Comprehensive Design Business Training Program

The Dream Big Designer program provides:

Module 1: Build a Powerful Brand Foundation

Learn to create a strategic business plan that positions you as a design expert, optimize your website to attract premium clients, protect yourself legally, and implement effective financial planning tools.

Module 2: Understand and Attract Ideal Clients

End the feast-or-famine cycle by clearly defining your ideal clients and strategically marketing to them with proven communication scripts.

Module 3: Create Scalable, High-End Offers

Transform your services with pricing psychology and revenue planning strategies to create professional service packages that attract ideal clients.

Module 4: Develop a High-Converting Sales Strategy

Gain confidence in sales conversations with a proven roadmap and scripts that achieve over 50% booking rates.

Module 5: Optimize Systems for Scalability

Implement the exact tools and templates Meredith uses to streamline client onboarding, project management, and automation.

Module 6: Design Exceptional Client Experiences

Set yourself apart with a professional, personalized design process that reduces communication overhead and generates enthusiastic referrals.

Module 7: Master Strategic Marketing

Learn to sell without feeling salesy using proprietary systems for tracking and nurturing leads, converting followers into paying clients.

Module 8: Generate Intentional Growth

Create plans for business expansion through passive income streams and strategic hiring to support sustainable growth and work-life balance.

Valuable Bonuses

• Rates calculator spreadsheet for planning and achieving $30K+ months
• Dubsado and Asana templates for streamlined project and client management

Who Benefits from Dream Big Designer

This comprehensive program is designed specifically for:

• In-house designers building a side-hustle to transition away from 9-5 employment
• Freelancers seeking stable alternatives to contract work and “feast or famine” cycles
• Art Directors and Creative Directors with strong portfolios who need business systems
• Established designers ready for more predictable income and future planning
• Design professionals seeking work-life balance and true freedom

From Struggle to Success: Meredith’s Personal Journey

Meredith built her design business from scratch after leaving a steady agency job. Starting in a studio apartment and initially taking any client she could find, she transformed her approach by applying the lessons learned from working with talented Creative Directors in corporate settings.

Her personal experience informs her teaching, providing authentic, tested strategies rather than theoretical concepts.

Take Control of Your Design Career

Are you ready to:

• Master the business side of your creative career?
• Find and retain ideal clients who value your work?
• Confidently handle sales conversations with proven scripts?
• Build the foundation for consistent $5K, $10K, and even $30K months?

Join Dream Big Designer to transform your creative talent into a thriving, sustainable business that provides both financial success and lifestyle freedom.

Who Is Meredith Cancilla?

Meredith Cancilla is a seasoned brand and web designer, as well as the founder and CEO of Quixotic Design Co., a design agency dedicated to empowering women entrepreneurs. With over eight years of experience in the design industry, Meredith has worked with several top-tier agencies and has built a successful design business that focuses on creating custom brand identities and websites for businesses aiming to enhance their client attraction and brand recognition.

Conclusion: Why Choose Dream Big Designer with Meredith Cancilla

Meredith Cancilla’s Dream Big Designer program stands apart through its comprehensive, design-specific approach to business growth. Unlike generic business coaching, this program addresses the unique challenges creative professionals face with proven systems, ready-to-use templates, and industry-specific guidance.

What truly differentiates this program is its balanced focus on both immediate revenue growth and long-term sustainability. Meredith’s approach isn’t just about hitting income targets—it’s about creating a business that supports your ideal lifestyle while building lasting financial security.

With step-by-step implementation guidance, supportive community, and expert mentorship from someone who has personally built a multi-six-figure design agency, Dream Big Designer provides everything you need to transform your creative talent into a thriving business you control.

Take the next step toward building a design business that provides true freedom, financial security, and creative fulfillment with Meredith Cancilla – Dream Big Designer.