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The folder “Lukas Resheske – New Email Masters 2023” contains a course on email copywriting and client acquisition.

The course includes:

• Email Marketing Foundations: Teaches the core principles and strategies behind effective email copywriting, including the two core email types, as well as planning, segmentation, and tracking.
• Client Acquisition: Details how to identify, find, and approach ideal clients to build a successful email copywriting business.
• Sales Training and Live Projects: Includes “The Gauntlet”, a sales training program with different stages, and the opportunity to write for live client projects to gain real-world experience.
• Bonus Content: Includes additional materials such as a mini-course on increasing retainers, 365 email prompts, and terms of service.

Inside New Email Masters By Lukas Resheske

New Email Masters is a comprehensive program designed to fast-track your success as an in-demand email copywriter. Whether you’re brand new to marketing or already have some writing experience, these modules will arm you with proven techniques to craft emails that sell consistently.

Core Curriculum Overview

1. The Science of High-Converting Email Marketing
   • Learn the two core email types that generate both sales and retention.
   • Master the framework behind writing engaging subject lines and compelling body copy.
   • Discover how to strategically decide “what to write about” to keep your list active and profitable.
2. Getting Email Copy Clients
   • Pinpoint the best industries and businesses already sending emails—and willing to pay top rates.
   • Find and approach these clients online, so you can start fruitful conversations that lead to paid projects.
   • Convert leads into monthly retainers without hard selling. Use specialized communication strategies that uncover a business owner’s need for a reliable email copywriter.

Special Bonus Content

• Double Your Retainer Mini-Course
  • Proven tactics to upsell your services, turning a single-project client into a long-term, higher-paying partnership.
  • Strategies Lukas used to build his own copywriting business, stacking retainers until he became financially independent.
• 365 Email Prompts
  • Eliminate writer’s block forever with daily ideas for subject lines, angles, and email narratives.
  • Unlike overused templates, prompts spark creativity so you can deliver fresh, original emails tailored to each client’s unique audience.

Success Stories from New Email Masters Students

Meet Lachie Kuchel – From Newbie to Paid Copywriter

• Age 18, zero experience: Began the program without knowledge of email, marketing, or copywriting.
• Three weeks in: Earned enough to cover the entire tuition.
• First clients: Landed three paying clients (including a repeat client), who immediately profited from his first six emails.

Other Real-World Results

• A.D.’s Success: Revived an old list of 700,000 dormant emails, helping the company exceed the previous year’s total sales within a single month—even at the height of a global crisis.
• John Nguyen: Secured multiple clients and consistent income in challenging market conditions, all by applying the techniques taught in the program.
• Lukas’s Personal Record: Set a daily sales record for a client in March 2020 using only email campaigns.

These testimonials underscore that email copywriting is both real and highly profitable, especially when guided by the strategies in New Email Masters By Lukas Resheske.

Earning Potential and Realistic Expectations

How Much Can You Make?

• Many freelance email copywriters charge anywhere from $20 to $200 (or even more) per email.
• Rates vary based on expertise, client budget, and project scope. However, the program will show you how to position yourself for the best-paying opportunities.

The Effort Required

• Action is essential. Simply owning the course won’t generate income if you don’t implement the strategies.
• Those who diligently apply all modules, engage with the resources, and invest time and effort into mastering their craft see the highest returns.

What Graduates Say About New Email Masters By Lukas Resheske

Lizzie Mills

“Lukas’ coaching is the first copywriting training we listen to over and over again—and we keep getting new insights every time!”

From charging 10¢ per word to running a 6-figure agency, Lizzie credits the methodology taught in New Email Masters for her transformation.

Delia Ursulescu

“I only implemented a few of the things I learned, and I already saw a 1% increase in a client’s conversion rate—which meant an extra $14,000 in just 11 days.”

Over a month, Delia’s results equated to at least $25,000 more for her client. That’s the power of implementing effective email copy.

Brian Mead

“I went from living at my mom’s house and struggling with a small Facebook ads agency to writing copy for 6, 7, and even 8-figure companies. And they get results because what Lukas teaches works.”

Brian has helped generate $7.1 million in revenue for his clients, proving that the right training combined with real-world application can be life-changing.

CONCLUSION

New Email Masters By Lukas Resheske offers a clear, direct path to building a profitable, flexible career as an email copywriter. With email serving as the backbone of online business communication, the demand for skilled email copywriting continues to grow, and the earning potential remains substantial. Through proven frameworks, real-world success stories, and hands-on guidance, this program empowers you to confidently approach clients, command competitive rates, and deliver tangible, revenue-boosting results.

If you’re ready to take charge of your income and never worry about your livelihood again—simply by writing emails—then New Email Masters is your next step. Embrace the opportunity, apply yourself fully, and watch as your email copywriting career takes off.