Frank Kern – Info Business Blueprint: Complete Online Information Business Training Course

Transform Your Knowledge Into a Profitable Multi-Million Dollar Information Business

The Frank Kern Info Business Blueprint is a comprehensive 5-week online training program designed to help entrepreneurs and business owners tap into the multi-billion dollar online information industry. This proven system has generated millions in revenue across multiple markets and provides a complete roadmap for building a successful information business from scratch.

Why Choose Frank Kern’s Info Business Blueprint?

The Info Business Blueprint stands apart from other information marketing programs because:

• It’s created by Frank Kern, a proven industry expert with multiple million-dollar product launches across diverse niches
• It provides complete frameworks rather than vague concepts
• It includes actual templates currently used in profitable campaigns
• The system works across virtually any information product category
• It emphasizes validation before creation, minimizing risk
• The automated systems create sustainable, scalable revenue

What You’ll Master in Frank Kern’s Info Business Blueprint

Core Competencies Covered:

• Market Research & Product Validation: Identify exactly what information products your target audience wants to purchase
• Rapid Product Creation: Develop high-quality information products quickly using proven methodologies
• Sales Automation Systems: Build automated systems that convert prospects into customers consistently
• Targeted Traffic Generation: Attract qualified prospects who are already interested in your offerings

Week 1: Escape and Arrival Framework – The Foundation of Your Information Business

In the first week, Frank Kern provides immediate clarity by introducing you to the core fundamentals of successful information businesses:

Market Intelligence Through Expert Analysis

You’ll gain insider access to extensive spy footage of successful information businesses across diverse markets including:

• Health and fitness
• Internet marketing
• Relationship coaching
• Parenting
• And many more niches

This real-world intelligence helps you identify which of the five major information product types your market is already purchasing and which of the four major selling systems are most effective in your niche.

The Escape and Arrival Framework: Frank Kern’s Proprietary Marketing System

The cornerstone of week one is Frank’s revolutionary Escape and Arrival Framework—the same methodology he attributes to his decade of marketing success. This powerful framework:

• Reveals exactly what content to include in your products to make them irresistible to your market
• Uncovers precisely what messaging will trigger buying decisions
• Aligns your marketing with your prospects’ actual needs, creating value before they even purchase

Week 2: Personalized Product Production – Creating Products That Sell

Week two focuses on efficient, market-validated product creation through three essential steps:

Market Validation Process

Before creating any product, Frank Kern shows you his 45-minute Market Validation Process to ensure market demand exists. This critical research phase reveals:

• Whether people are already purchasing similar information products
• Detailed audience demographics
• Optimal traffic sources for reaching your ideal customers
• Competitive landscape analysis
• Customer acquisition channels used by successful competitors
• Ideal buyer profiles and characteristics

Content Compounding: The Secret to Rapid Product Creation

The heart of week two is Content Compounding—Frank’s proprietary method for creating high-quality information products quickly and effortlessly. This technique:

• Eliminates creative blocks and overwhelm
• Extracts valuable knowledge from your experience efficiently
• Organizes content in ways that naturally appeal to customers
• Streamlines your marketing by revealing exactly what prospects need to hear

The Five Profitable Information Product Types

With Content Compounding mastered, you’ll learn to create the five most profitable types of information products:

1. Liquidators: Low-cost reports and e-books that generate initial customers
2. Bread and Butter Products: Mid-priced multimedia packages that form your core offering
3. Modulated Courses: Premium “drip-fed” programs (like the Info Business Blueprint itself)
4. Continuity Programs: Subscription-based membership sites for recurring revenue
5. Big-Ticket Interactive Offerings: High-end products featuring personal interaction

Week 3: Passive Selling Systems – Automating Your Sales Process

Week three focuses on implementing automated systems that sell your products consistently:

The Four Core Selling Systems

Frank Kern details the four fundamental selling systems for information businesses:

1. Linear Systems: Including automated product launches and webinars
2. Ascending Systems: Offering products from least to most expensive
3. Descending Systems: Starting with premium offers before presenting lower-priced alternatives
4. Cycling Systems: Using multiple approaches to sell the same product or product suite

Advanced Sales Frameworks and Templates

Beyond the core systems, you’ll receive:

• Advanced Webinar Training: Frank’s complete six-step system for generating sales through live, hybrid, or automated webinars
• Product Launch Fast Start: Step-by-step guidance for orchestrating successful product launches
• Conversion-Focused Templates: Frameworks for creating:
  • Video sales letters (VSLs)
  • Webinar presentations
  • Long-form sales letters

These aren’t simplistic “fill-in-the-blank” templates but proven frameworks based on Frank Kern’s extensive testing and real-world success.

Week 4: Implementation – Building Your Digital Sales Machine

Week four focuses on practical implementation, transforming your strategy into a functioning sales system:

Essential Web Page Creation Made Simple

You’ll learn to create the three critical web pages every information business needs:

1. Opt-in Pages: To capture email addresses in exchange for valuable content
2. Content Delivery Pages: Including thank-you pages where customers access their purchases
3. Sales Pages: Both video and text-based formats that convert visitors into buyers

Ready-to-Use Page Templates

What sets the Info Business Blueprint apart is that Frank Kern provides the actual templates he uses in his own multi-million dollar business:

• Video opt-in pages
• Video sales pages
• Product launch pages
• Long-form sales letters
• Simple opt-in forms

These templates:

• Install easily on WordPress sites
• Require minimal technical knowledge
• Are based on designs currently generating significant revenue
• Dramatically reduce the “tech overwhelm” common to online business

Week 5: Buyer Traffic – Attracting Qualified Prospects

The final week focuses on attracting the right kind of traffic—people who:

1. Already want and can afford your information products
2. Are predisposed to purchase specifically from you

Facebook Advertising Mastery

Frank Kern demonstrates why Facebook provides the most efficient starting point for information marketers, including how to:

• Find your ideal customers regardless of niche (even for seemingly unlikely products)
• Target with precision to reduce wasted ad spend
• Create two highly effective ad formats:
  • Long-Form Video Ads: “Pre-sell” ads that condition prospects before they visit your website
  • Article Format Ads: Copy-driven ads that generate up to 400% ROI

Proven Ad Templates and Frameworks

Rather than just theory, you’ll receive the actual templates and frameworks Frank Kern uses to spend $1,500+ daily on profitable advertising campaigns.

Expert Credentials and Track Record

Frank Kern brings over a decade of proven experience in the information marketing industry, with:

• Multiple seven-figure product launches across diverse markets
• Cross-industry success: From pet products to internet marketing
• $100,000+ revenue achievements in markets outside his primary expertise
• Continuous innovation: Constantly evolving strategies based on current market conditions

Target Audience and Ideal Participants

This Frank Kern Info Business Blueprint is specifically designed for:

• Entrepreneurs seeking to monetize their expertise and knowledge
• Business owners looking to diversify revenue streams through information products
• Marketing professionals wanting to master high-level conversion strategies
• Coaches and consultants ready to scale beyond one-on-one services
• Anyone with valuable knowledge who wants to build a systematic, scalable business

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