Original price was: $1,990.00.$135.00Current price is: $135.00.
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Sale Page: ConversionXL & Lucas Weber – Product Marketing For Technology
Original price: $1,990.00
You just pay: $135.00
Status: Instant Delivery
By Lucas Weber, Product Marketing Manager @ Nosto
Course length: 6 online classes
So why aren’t more marketers upskilling in this area?
From positioning to designing a measurable product launch, learn how to make product marketing a cross-functional powerhouse for your business.
The role of a product marketing manager is to act as the glue between marketing and product teams.
But navigating the ambiguity between two very different teams with unique (often competing) goals is never easy.
This course teaches you the skills needed to be a product marketing manager who builds alignment, wins sales and drives results.
Director of Media & Digital Strategy @ Mandala Agency
US
The content is insightful, actionable and doable.
I appreciate the range of topics and the talent and expertise of the presenters. I’ve grown more as a marketer in the last several months than I had in years before.
Paid Search Analyst @ ConversionWhale
US
CXL Institute has helped me tremendously in my journey to become the best digital marketer I can be.
It has opened my eyes to the capabilities of tools like GTM and Google Sheets. You guys have humbled me by teaching me that there’s so much more to learn!
Account Manager @ ePPC Digital
Estonia
CXL is just the best place to grow for a marketer. I learned more in a few months via CXL than what I learned in 8, 9 months on my own.
Lesson Objectives: Position yourself to receive and accept crucial information within your company which is a key element in building your product positioning and messagingCraft your storytelling through best practices to ensure that your message gets …
Lucas Weber began his career as a Software Product Manager until finding his calling as a Software Product Marketing Manager, which utilizes his talents for communicating development “tech talk” into marketing and sales messaging and for positioning a product for success in companies of all sizes.
Lesson Objectives:
Topics covered:
Once the course is over, pass a test to earn a CXL certification.
Add it to your resume, your LinkedIn profile or just get that well-earned raise you’ve been waiting for.
You can add your education and certificates to your LinkedIn profile, because CXL is an authorized LinkedIn education provider. That means everything you learned and earned at CXL Institute can be added into the Education section of your profile.
Borrow CXL’s credibility to pad your resume when you’re job hunting. Emphasize new analytics skills when you’re switching careers. Highlight your qualifications and experience to showcase your professional development.
This course (and all others – full list here) are included with the CXL Institute subscription.
At CXL Institute, you can take online courses on growth, digital marketing, optimization, analytics, persuasion – all in a single subscription.
Got a team, multiple users? Get our Teams All-Access plan instead.
After you make payment, we will send the link to your email then you can download the course anytime, anywhere you want. Our file hosted on Pcloud, Mega.Nz and Google-Drive
KING OF COURSE – The Difference You Make
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