B2B Marketing Foundations – Pricing Strategies
Original price was: $239.80.$47.00Current price is: $47.00.
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B2B Marketing Foundations – Pricing Strategies
Sale Page: B2B Marketing Foundations – Pricing Strategies
Original price: $239.80
You just pay: $47.00
Status: Instant Delivery
Pricing is one of the most challenging aspects of marketing, especially when marketing to organizations versus everyday consumers. In the business-to-business (B2B) world, buyers demand more value and they expect to be able to negotiate price. Your pricing strategy has to be adjusted accordingly. Learn how to set and communicate prices for B2B products and services in this course with marketing expert Drew Boyd.
Get immediately download B2B Marketing Foundations – Pricing Strategies
Drew explains how to think about price when it comes to B2B business transactions-and understand the important relationship between cost, price, and value. He also shows how to define value, identify stakeholders, and link pricing to your overall marketing strategy. Plus, learn to use tools such as the value ladder and pricing tiers to gain leverage in price negotiations.
Topics include:
- What is B2B pricing?
- Defining value
- Linking marketing and pricing
- Creating pricing tiers
- Managing pricing competition
After you make payment, we will send the link to your email then you can download the course anytime, anywhere you want. Our file hosted on Pcloud, Mega.Nz and Google-Drive
KING OF COURSE – The Difference You Make
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